Over 54% of American consumers failed to find a business due to a couple of simple mistakes. They were either small or unclear.
When neglecting to maintain your business sign, that means a large number of customers may have a harder time finding your business. That’s why it is time for you to consider taking sign repair and maintenance seriously.
As you read through this guide, you will first learn whether you need to repair your sign. Afterward, you will find the different types of sign maintenance and repair services that sign suppliers may offer.
Your sign represents your brand. If you have a damaged sign or one with outdated information, what kind of message are you sending to customers?
Throughout this section, you will understand some signs to look out for to determine whether your business sign needs repairs or maintenance.
When operating a digital LED display to relay information to visitors, an outdated message can cause issues. Ensure your sign offers up-to-date information and has updated software. Otherwise, you may find yourself not optimizing your signage strategy.
Your sign may have broken panels, which could give customers a bad first impression of your business. It could also have electrical damage. This could lead to fires if you don’t address the issue sooner than later.
You could also have simpler damages that won’t threaten your business or customers. For example, chipped and cracked paint.
No matter what you need, you can contact a professional and have them fix your sign. Meanwhile, they can clean your signs to provide more visibility and prevent future damage.
Without light bulbs, customers may never find your sign at night, which could lead to a drop in sales. Or it could cost a life if you are an urgent care medical clinic.
Fixing a damaged light bulb is usually a simple fix. If you can’t do it yourself, see if any local sign manufacturers offer emergency services.
If your sign fits any of the above criteria, you will want to hire a professional. When searching for a service, you will need to know what you are looking for. Most sign vendors will offer sign maintenance services, but may not provide sign repair.
Because of this, you will need to research local companies.
What types of sign repair are available? This section will cover that, along with what you can expect when ordering these services.
Many external and internal business signs utilize electrical lighting. When these encounter issues, you will first need to diagnose your signs to find the issues.
That’s where electrical troubleshooting comes into play.
Working with electrical elements in your sign like wiring can prove to be dangerous. This is why you will need a licensed engineer.
When they arrive at your business, they will inspect your sign to see why it is not functioning properly. Afterward, they should let you know what type of issues you are facing and what steps they will need to perform to fix your sign.
There isn’t a universal solution to fixing signs. If you have pylon signs, monument signs, or channel signs, you will want to find someone who specializes in those types of repairs.
Otherwise, you risk sign repair specialists not arriving with the right equipment. Pylon signs, for example, will require equipment that can safely lift the technician to your sign. Because these signs are usually mounted on poles.
When dealing with neon or channel letter signs, you will need to hire someone who understands how these types of signs work. It will also help to hire a specialist because they will know what type of features to install to extend your sign’s lifespan.
Commercial sign repair offers basic services. For example, if you need to repair damaged lighting fixtures, a technician can help.
The professional will first arrive at your business and assess the cause of your problem. They will then consult you about your issue and discuss solutions and costs. Afterward, they will replace your fixture and make additional repairs. And finally, they will add features, if necessary, to mitigate future damage.
If you’ve followed every tip for business sign maintenance and your sign isn’t attracting customers, you may want to consider upgrading.
Your sign may lack lighting. In that case, it may be time for you to consider adding it.
To optimize your branding, you will want to consider a new logo or using different colors. The color you use can subtly influence the way people feel about certain items, businesses, or topics.
Do you need business signs made with high-quality materials? Contact LQ Signs for a free quote and transform your business today. We also offer sign maintenance services around Waveland, Mississippi. That way, you can focus on growing your business.